1.0falstaff88's blog by Lloyd Maselhttps://jobshuk.com/falstaff88rich600338<blockquote class="wp-embedded-content" data-secret="FlEvYV5np1"><a href="https://jobshuk.com/falstaff88/2008/03/25/clever-copywriting-try-smart-selling/">Clever Copywriting? TRY SMART SELLING!</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://jobshuk.com/falstaff88/2008/03/25/clever-copywriting-try-smart-selling/embed/#?secret=FlEvYV5np1" width="600" height="338" title="“Clever Copywriting? TRY SMART SELLING!” — falstaff88's blog by Lloyd Masel" data-secret="FlEvYV5np1" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://jobshuk.com/falstaff88/wp-includes/js/wp-embed.min.js </script> Companies who are looking to employ advertising agencies with expensive copywriters should follow a few simple rules before choosing them. Copywriting is not the art of using clever language, but of creating salesmanship in words. And the very first thing about selling is to understand the customer. The selling message must clearly state the benefit … Continue reading ""