PROFILE-PLUS. Paul Takes a Healthy Bite

The master of put-me-down quotes George Bernard Shaw once quipped: "The only man I know who behaves sensibly is my tailor. He takes my measurements anew each time he sees me. The rest go on with their old measurements and expect me to fit them."

Similar cases of ‘stick to the tried and trusted old methods’ occur throughout the world. People who are resistant to change, especially suppliers of goods and services, often get well and truly left behind.

Not so Paul Hyams, owner of Bis Bari Healthy Bite, Israel’s first organic, kosher catering service providing vegetarian, vegan and dairy cuisine for functions and parties.

The highly experienced caterer, popularly known as Chef Paul has practiced in the food business for more than 20 years with experience in four continents.

According to Paul, Israel has the fastest growing market worldwide for organic food.

During the 20th century large supplies of new synthetic chemicals were introduced to the food supply. However, since the early 1990s organic food production has grown around 20% a year, far ahead of the rest of the food industry in both developed and developing nations.

Noting this significant and changing trend, Paul Hyams developed his unique catering service in Jerusalem. Recently, he moved to Modi’in to cater for the growing market for organic food in the center of the country.

Some of Bis Bari’s delighted clients have commented in glowing terms about the catering service.

"The only thing better than the amazing food is the outstanding service."

"Amazing food, delicious and creative."

Take a look at Bis Bari’s colorful and appetising menus on his website, www.bisbari.com which Paul created and built himself. A very talented young man!

Profile-Plus has been devised and compiled by Creative Copywriter Lloyd Masel to expand the public image of JobShuk members to the community at large. If you have an interesting story to tell, please drop me a line.

Lloyd Masel

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