A Businessman Invites His 25,000 BEST Social Media "Friends"…
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to His Retirement Party!
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Earl Q. Wadsworth was always one of those Social Media braggarts. The kind that impresses some with his outrageous number of followers…and makes others like me grin with doubt.
"I’ve got so many people following me!" he would go on and on…and on. "What do you mean by following you?" I would ask old Earl as we got together to shoot some pool and drink a pint or two of Guinness at the local watering hole every first Sunday of the month after the Chamber of Commerce meeting.
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"Are those 25,000 people really your followers" I would ask, waiting for the frothy head of my pint of Ireland’s finest to dissipate.
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"Of course they’re my followers!" he would reply, somewhat taken aback at my line of questioning. "Friends on Facebook. Connections on LinkedIn. Twitter followers galore! Who do you think they are Yoni?" he asked me with a look of doubt?
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"Well Earl…If my Social Media percentages are any indication, I’d say that 95% of your Twitter followers are pornographers and SPAMmers. 80% of your Facebook "friends" are people you never spoke with in high school. And yes, another 90% of your followers…the LinkedIn crowd…don’t even know enough about you to know what type of business you run!"
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"So Earl" I continued… "Why are you so caught up about your Social Media numbers again?"
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"Well," he began, "My retirement party is coming up in a few weeks and I decided to make it something unique…I’m only inviting my Social Media friends. Yup, all of those online friends who have made me what I am! How ’bout helping me out with the guest-list Yoni!"
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And so…while Earl took care of the logistical tasks…renting a hall for thousands of his Social Media "buddies," the champagne, hors d’oeuvres and DJ, I got cracking on the guest list…
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As a man of my word, I got workin’ on that HUGE list of Earl’s. I started sending out emails to his Facebook followers. Special RSVP tweets to his Twitter groupies. And over the span of two weeks, I placed over 10,000 phone calls to the followers of this modern-day guru who had mesmerized tens-of-thousands of people into following his each and ever online move.
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And here is just a small sampling of the responses I got:
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-On a phone call: "Earl who?" replied the confused female voice. "But Miss, you’ve been following him for two years on Twitter!" A pause…"I’m sorry, I don’t know any Earl Wadsworth, and please don’t call back!"
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-Via FaceBook: "Earl Wadsworth? Hah! I used to stick his head in the toilet and flush all throughout elementary school!" My reply: "So why did you friend him on Facebook and LinkedIn?" The response: "I was just trying to get my online list bigger!"
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-Via email: "Earl Wadsworth? I’m a freaking SPAMmer. I’m ‘muscle-head 440’ on Twitter. I peddle steroids on the Internet, you expect me to remember ever Tom, Dick and Harry on my junk-mail list?"
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Exasperated, I gave up! I’ll just let things slide, I thought to myself. I’ve sent the invitation and directions to all of Earl’s Social Media mates. Plenty of people will come.
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I arrived at the party late that evening. I heard the DJ from outside of the club. I walked in to find space for thousands. Empty tables as far as the eyes could see, and on each one, unopened bottles of champagne.
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I made my way to the one full table. Earl’s mom Gladys was there as were his wife, uncle, mailman and a few co-workers from the office. Aside from that, there were three other people, all unknown to me.
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I went up to one of them, my hand outstretched. "Hi, I’m Yoni" I said. "I’m Frankie" he replied. "I believe we spoke via email" he continued. "I’m the steroid SPAMmer. Hell, I don’t know Earl from the Pope but I heard there was free alcohol." I dismissed myself: "The pleasure is mine Franky, now I’d like to introduce myself to that young lady over there…"
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"Evening ma’am, the name’s Yoni. So what type of business are you in?"
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"Hi Yoni. I’m ‘Bunny69’ from Twitter. You lookin’ for a good time tonight Sugar?"
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Got 25,000 Social Media followers?
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50,000? 200,000?
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Impressive numbers, but…
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How many are really your "FRIENDS?"
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Thanks for stopping by! If you’ve enjoyed this original article, please consider giving it a Re-Tweet!
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Image Credits: Champagne: www.parties-galore.com; Social Media Icons: www.online-today.com _____________________
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Yonatan Maisel is a business blogger, professional writer and author.
Rebecca,
I have about 800 Twitter followers…considered pretty pathetic by Twitter standards.
99% are pornographers, spammers, call-girls and drug dealers.
That leaves about 20 followers. Of those, perhaps 10 are friends 🙂
Yoni
Rochelle,
Just saw another wunderkind with 450,000 Twitter followers. I checked his list of followers…a vast majority have names like “sex4sale” and “mortgages4U!”
It’s all pretty silly if you aske me, but if it helps their egos who am I to say!
Yoni
Braden,
I’m not sure how I feel about breaking the “Hitler Boycott” but thank you for your thoughts.
Yoni
Hamed,
Thanks for stopping by and glad you liked!
Salaam,
Yoni
Techfordummies,
Thank you for your kind words…
…and for taking the time to stop by for a read!
Yoni
Jackie,
You are right, it is a numbers game and people do equate their worth with it.
The game has become a source of pride, bragging rights and so-called marketability.
I dare any of these social media gurus to whittle down their lists by removing the spammers, pornographers and online-gambling sites and see what they have left.
I’m sure with many, that 25,000 might look a lot more like 1,000 after that painful step!
Yoni
Ronika,
Thanks for popping in for a read!
I’ve stopped being impressed by Twitter numbers, as you say, there is so little to be impressed with.
It’s like in real life…I’d rather have 5 good friends than 500 acquaintences. it’s the close relationships that mean the most.
As always, your readership and feedback are much appreciated!
Yoni
Shosh,
It is the Twilight Zone…What do those numbers meeeeaaaannnnnnn???
Yoni
Heidi,
Thanks!
Happy Passover, Easter, Thanksgiving, Christmas, Hanukkah, Hajj and Eid to all!
Hope I didn’t miss any?
Yoni
Shep,
Ashton Kutcher.
Brittney Spears.
Maybe they have a million friends but they are the exception rather than the rule!
Yoni
Benjamin,
Thanks!
Much appreciated1
Yoni
Guru,
Thanks. Most important as far as I’m concerned is a smile and/or a laugh. The business lesson comes in a distant second!
Yoni
Broooooom,
I’m glad you adored it!
I’ll keep writing if you keep reading 🙂
Yoni
Peter,
You are indeed correct.
Some digital friends can truly be digital friends and the relationship can be sincere.
The converse is following 50,000 people and having 100,000 followers. It’s just a big game that for the life of me I can’t understand. Nobody can know that many people.
It has just become a strategy to follow hordes of others so hordes will follow back.
Thanks for reading and weighing in…much appreciated!
Yoni
Susan,
Thanks!
You are right about wasting time, but with the new auto-follow options, maybe it’s becoming less so.
Now it’s just if you follow me, I’ll follow you back.
I read a post yesterday about a guy who spent time and effort building a Twitter list of 250,000 followers. I looked through his followers list. Sure he has some big names…among the prostitutes, gambling sites, spammers, etc…
For what?
Yoni
Ben,
I also noted, as you said, about business articles on JBlog. The response articles to the Hitler video did very well, but now when the articles are back to business…a very low rating. It is obviously a forum meant more for Israeli-themed and Jewish blogs. Business-related things don’t tend to garner much interest or many votes.
Yoni
Hamed,
No doubt it is useful when you have a pool of 50,000 or 250,000 potential re-tweeters for your posts. But most are strangers and would you want “Bunny69” or “Steroids2011” re-tweeting your posts? And when you are following 100,000 people in return, then what?
I just don’t know. I’ll stick to my 800 or so followers anyday…even though most of them are spammers, porn-freaks, etc.
Yoni