A Business, Branding and Marketing Lesson from Legendary Rockers ZZ Top! (The Power of a Business Beard!)

A Business, Branding and Marketing Lesson .  From Legendary Rockers ZZ TOP! . . With hit-singles like "La Grange," "Cheap Sunglasses," "Legs," and "Sharp-Dressed Man," and with smash-hit albums like El Loco, Eliminator and Afterburner, ZZ Top has firmly cemented its place among the immortals of Rock ‘n Roll. There is not a list of "greatest …

The Man Whose Head Exploded Because His Blog Resulted In Too Much Business (Article & Autopsy Results)

. The Man Whose Head Exploded Because His Blog Resulted… . In Too Much Business (Article & Autopsy Results) . An original Business blog article by Yonatan Maisel . . DISCLAIMER: The late Arthur Sanderson was a friend of mine. A great father, husband and aspiring businessman. The story you are about to read is …

The ULTIMATE Business Branding and Marketing Tool, Complete with…Roller-Coasters and Souvenir Shop!?!

Courtesy: hersheys.com The ULTIMATE Business Branding and Marketing Tool, Complete with…Roller-Coasters and Souvenir Shop!?! . Nothing, I repeat NOTHING, says your business and brand have arrived more than the establishment of your company’s very own AMUSEMENT THEME-PARK! . I am the founder, owner and only employee of Executive Penmanship, a one-person, freelance-writing business. With dreams of …

The Free Sample: A Principle and Business Strategy For Success

When I was a child growing up in Pennsylvania, we had a Baskin Robbins ice-cream parlor close to our home. The chain’s policy was that you could sample the flavors to your heart’s content. Unlimited, no questions asked. Okay I’ll admit that kids, myself included of course, went a little bit overboard; oftentimes I would have so many samples of their …

“A New Approach to Marketing: Beginning a Job Without Having Been Asked to”

Being between projects, and having some, let us say "unwanted" time on my hands (as evidenced by my recent blogging spree), I felt the time had come to be just a little bit more proactive in landing my next job. The time had come for a new approach; the thought had been on my mind, …