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DANGER! 5 Reasons to Never Write Another Business Blog Post Again…or Begin One: You’ve Been Warned!
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I have, indeed, no abhorrence of danger, except in its absolute effect – in terror.
–Edgar Allan Poe
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Yup, quote the raven nevermore…Now as promised, 5 excellent reasons not to blog for business:
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1) Free Time Down the Drain! Yup, I, myself, am now in the 13th month of blogging for business. I’ve gotten to the point where between 80-90% of my new clients now arrive at my front door as a direct result of having read my blog. Yes, prospective business blogger: It sucks! Don’t start! Think about going to the pub with your buddies. Think about fishing. Biking. Hiking. Oragami. Spelunking (cave exploration). Take into account all of those recreational and leisure activities you so love but will not have time for anymore.
"You mean to tell me blogging is going to take up that much time?" you might be asking. "No!" is the emphatic answer. A successful blog can be had with no more than 2-4 hours of updating, writing, proofreading and editing each week. It’s something else that will be taking up time…
With all of the new clients, customers, work and projects you will unwittingly and inadvertantly generate as a result of your business blog…you can kiss a large chunk of free time goodbye! "Oh those days when I had time to meet my buddies for a pint of Guinness at our favorite ‘watering hole’," I say with a tear emerging from my eye. I have become a prostitute of capitalism!
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2) Taxes, Taxes, Taxes: Oh, that lousy, extra, cursed income! Another shitty consequence of those new clients and customers. Your income will increase by leaps and bounds and you will probably get knocked up to that next tax bracket. But take heart…the next time you see one of those road crews fixing potholes on your street, take pride in the fact that you are footing the bill! What a great civic-minded member of society you have become…and all because of your damn blog and that accursed extra income it brings in. Confound it!
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3) Please Mister Postman: So you’re thinking of starting a business blog and filling it with amazing content, knowledge, wisdom, insight as well as great tips and advice.
You fool!
Think of those hours you are now able to wallow away checking out flix on YouTube, reading on Facebook how Nancy found a buckwheat pillow for $5.99 at WalMart, and walking your dog.
You will now be spending an inordinate amount of time sifting through business inquiries and sending out resumes to those pesky people who want to hire you! Oh…the humanity!
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4) Priorities! Man, you’ve got to post something this evening after you finish work. It’ll only take about 45 minutes of writing. But damn it all to hell! You made the mistake of perusing the pages of TV Guide during the morning commute. There’s a Seinfeld rerun on cable tonight and it’s you’re favorite one: "I’m not ‘Shmoopy, you’re Shmoopy.’ Oh, the choices…
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5) Eat Your Words! Yes, you’ve spent the last few years telling anybody and everybody you know who will listen "Blogging doesn’t work! You can’t make money doing it." Perhaps your mind is still stuck in the past when the sole purpose of a blog was dispensing the ingredients for your Aunt Margie’s chopped liver. Then you’ll find out the secret: extra clients and the added income they bring is the way to make money blogging.
Then you’ll be forced to eat a big old slice of "humble pie" and admit that you were wrong. What a blow to your ego and self-esteem that will be!
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Take my advice. Heed the warning of someone whose life has ended up in shambles as a result of business blogging. If I could turn the clock back, knowing what I know, I never would have started!
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Dear Reader: If you have enjoyed this post, please consider re-tweeting it. If you didn’t, Infidel, you are banished from this blog until doomsday! No exceptions!
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Image Credits: Skull and crossbones: jaspert.free.fr; Fishing: camdenny.com; Uncle Sam: jalopnik.com; Seinfeld: 2.bp.com; Eat: thewritestart; Edgar Allan Poe: obit-mag.com; Question Mark: charlotte-personal-assistant.com
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Looking for a writer
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Yonatan Maisel is a business blogger, history buff and author.
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If you’re looking for a "lap-dog," look elsewhere; if you’re looking for a writer who will "kick ass and take names," he might be for you!
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Yoni started a business blog one year ago. 90% of his new clients now find their way to him as a direct result of having read one or more posts. He is a regular contributor here at www.jobshuk.com.
Tanya,
Thanks so much for your reply and I’m happy I made you smile.
I HATE Twitter, but I must admit that when it comes to blogging, it works. I find that every Tweet I make on twitter with a link to my blog post brings about 10-12 readers. That means if I make 5-6 tweets per post, that’s 60-70 hits. That gets the “ball rolling” for readers to stop by…and then they re-tweet the article.
I have found that by using Twitter, I’m now averaging 500-700 hits per post. Before Twitter it was about 100-200. It works.
All the best,
Yoni
Eden,
It’s been my great pleasure assisting you and I am humbled by your kind remarks!
Yoni
Celie,
Thank you so much for responding!
I’m glad you have become keener to blog as it truly is the number one way to attract clients.
On of the things I have learned is how far a bit of whackiness and outlandishness goes in attracting readers.
All the best to you in life, career and blogging!
Yoni
Hi! I could have sworn I’ve been to this website before but after looking at some of the posts I realized it’s
new to me. Nonetheless, I’m certainly delighted I stumbled upon it
and I’ll be bookmarking it and checking back often!